Search Engine Optimization – The Key To Your Website Success
An attractive and useful website is only a good or great website when it receives traffic and generates leads. People don’t just search you or your organization by your name, they also search you by the services and products you offer.
People searching the Internet very often do not look beyond the first or second listing page of a Google or Bing search, and many of them don’t go beyond the top 5 or 6 listings on page one. Your goal should be a listing on the first page of these search engines so that traffic is generated to your site which then can turn into additional leads and business for you.
Google and other search engine algorithms very frequently change so that search engine reliability and results are improved and become more trustworthy. Different factors are often given different weight, new factors can be added and old factors can be demoted, sometimes substantially. Being in the web design business and helping multiple businesses over many years, we not only understand how these changes affect the discovery of your website, but also understand the Burlington, Alamance County, and Piedmont North Carolina business market.